How to Develop Industry Expertise

industry expertise

It’s not easy being a salesperson in today’s world. It’s even harder to develop industry expertise. Not only are you expected to have a master-level understanding of the craft of…

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Best Practices in CRM Implementation

CRM implementation

No business decides to implement a new CRM on a whim. Necessity is the driving force of the decision. A legacy CRM system may be starting to buckle under its…

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Save the Platitudes for the Athletes

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Have you ever watched a post-game interview with an athlete? No matter what sport they play, they all seem to speak in a kind of Mad Lib of clichés and…

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Why It Pays to Make Your Sales Team a Priority

sales team priority

Not that long ago, I was talking with the CEO of one of the companies we work with. The firm recently launched an entire wave of new products. He was…

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6 Steps to Master Sales Call Preparation

sales call preparation

Spend enough time in sales, and you’ll notice something striking about the top performers. The very best sales people always take the time to prepare for each and every call…

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