Category

CRM

How to Turn Total CRM into a Bonafide Data Machine

Data Machine

Stop taking the guesswork out of data. Instead find the value of unified data. Combining your customer relationship management (CRM) with other software, such as marketing and sales force automation (SFA),…

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20 Questions to Answer to Improve the CRM User Experience

CRM user experience

Whether it’s a website, CRM, or other software, user experience (UX) is of the utmost importance. Why? If the user experience—the overall experience of a person using the technology—is poor,…

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How Does Gamification Work Like Our Favorite Childhood Pastimes?

Gamification

The definition of gamification is incorporating game-like systems into non-game situations. Gamification makes it possible to turn boring, tedious tasks into compelling jobs for your employees. It’s not about turning…

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CRM + ERP Series: Blog 3: The 5 Best Syncing Practices

ERP Syncing Best Practices

Both customer relationship management (CRM) and enterprise resource planning (ERP) are powerful tools. But when tied together, they give your company full access to both front-office and back-office activities. In…

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CRM + ERP Series: Blog 2: Data Integration

ERP systems

Both customer relationship management (CRM) and enterprise resource planning (ERP) are powerful tools. But when tied together, they give your company full access to both front-office and back-office activities. In…

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CRM + ERP Series: Blog 1: The Benefits of Integration

CRM and ERP

Both customer relationship management (CRM) and enterprise resource planning (ERP) are powerful tools. But combined, they give your company full access to both front-office and back-office activities. In this three-part…

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Are You Using Your CRM System to Its Fullest Capabilities?

CRM capabilities

A customer relationship management (CRM) system offers many benefits beyond holding customer information. With CRM, you are able to simultaneously follow industry trends and leverage your software for your customers,…

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10 Tips for Your Email Marketing Campaigns

Email Best Practices

Outbound marketing. Inbound marketing. Email marketing. Social media. Direct Mail. Paid Search. These marketing terms are frequently thrown around today. People claim they boost brand awareness and improve connections with…

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Get Relationship Intelligence without Doing Hours of Research

relationship intelligence

Take your customer relationship management (CRM) software a step further by adding relationship intelligence. What does this term mean? Relationship intelligence technology generates information about a prospect; combines data from…

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5 CRM trends for 2018

crm trends

Customer relationship management (CRM) software gives business owners and managers the peace of mind that comes with knowing their teams have easy access to the customer data they need to…

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